10 tactics to ensure your strategic plan addresses member learning
Whether your association has just recently penned a new strategic plan or you’re three or more years into a long-term strategic planning cycle (however impractical that may be given today’s...
View ArticleThe key to successful CSM/planner collaboration is communication
Kelly Van Dyke, CMP This post is authored by guest blogger Kelly Van Dyke, CMP. Kelly is a convention service manager at the Amway Grand Plaza Hotel. Email: kvandyke@amwaygrand.com Your venue CSM...
View ArticleStop spamming your members
I’ve had the good fortune to work for and with associations my entire professional career. So it’s fair to say I understand and value association membership. That’s why I’m a card-carrying member of...
View ArticleStrategic meeting audits: Leveraging data to improve ROI
Are you under the impression that all associations are experiencing diminished attendance at their in-person events? Has your organization’s meetings function experienced a year-over-year revenue...
View ArticleBack to basics: Education programs
I recently facilitated two sessions on meeting planning and professional development for the Michigan Society of Association Executive’s (MSAE) Academy of Association Management. It’s again a reminder...
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