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10 tactics to ensure your strategic plan addresses member learning

Whether your association has just recently penned a new strategic plan or you’re three or more years into a long-term strategic planning cycle (however impractical that may be given today’s...

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The key to successful CSM/planner collaboration is communication

Kelly Van Dyke, CMP This post is authored by guest blogger Kelly Van Dyke, CMP. Kelly is a convention service manager at the Amway Grand Plaza Hotel. Email: kvandyke@amwaygrand.com Your venue CSM...

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Stop spamming your members

I’ve had the good fortune to work for and with associations my entire professional career. So it’s fair to say I understand and value association membership. That’s why I’m a card-carrying member of...

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Strategic meeting audits: Leveraging data to improve ROI

Are you under the impression that all associations are experiencing diminished attendance at their in-person events? Has your organization’s meetings function experienced a year-over-year revenue...

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Back to basics: Education programs

I recently facilitated two sessions on meeting planning and professional development for the Michigan Society of Association Executive’s (MSAE) Academy of Association Management. It’s again a reminder...

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